DEKOBOKO

CONCEPT / BRANDING / INTERIORS

Deko Boko is a contemporary Japanese eatery, with a relaxed atmosphere, that's still a bit more sophisticated than your local, but still somewhere you could still easily go to everyday. In the branding and interiors, we wanted to convey the concept of 'smart casual' without feeling too refined or stuffy. The branding takes inspiration directly from the Japanese characters 'Deko Boko', which means bumpy or irregular, to give the brand a contemporary and slightly quirky feel but with a Japanese flavour. 

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