CONCEPT, BRANDING, INTERIOR
BrandWorks was engaged by Australian Unity to manage and run the newly built café adjoining their Rathdowne Place complex. This included hiring of the chef, staff, overall setup of the café and branding. The café concept was inspired by the great local produce that Victoria has, as well as the local farmers markets. This was also reflected in the branding, which includes custom fruit and vegetable illustrations, simple typography and cheerful pastels. Handmade custom ceramics were made for the café as well as special edition fruit & vegetable prints for the walls.